Efficient preparation and proper in-store execution are extremely important to succeed in consumer goods sales...
Most FMCG companies are approaching or even completing the 2021 planning phase. As soon as...
The pandemic restrictions have started to ease - many countries are more or less coming...
During the COVID-19 outbreak, many FMCG companies had re-shaped their sales strategies to avoid sales...
Omnichannel is a new and refreshing approach to sales performance in the consumer goods industry....
The COVID-19 pandemic imposes fewer visits of your field teams at the POS. A mitigation...