Asseco Impulse “Innovative FMCG Sales Solutions”

includes tips and inspiration on how to take your Omnichannel
strategy to the next level. You can receive it every month

Our Solutions

The capabilities of our Omnichannel Platform include Mobile Sales Force Automation, Mobile Retail Execution, Perfect Store, Retail Activity Optimisation,
Mobile Customer Portals, Online B2B & B2C eCommerce Portals, Data Integration, Data Intelligence, Image Recognition, Augmented Reality,
Machine Learning, Artificial Intelligence, VMI, etc.

SFA Fundamentals

Fundamental features supporting
Targeting, Routing, Calendar and In-store execution.

e-Commerce B2B & B2C

Self-service mode including: Brand Communication, Orders, EDI, OCR, VMI, Loyalty, Perfect Store and Motivation.

SFA Next Generation

SFA Game Changers helping you
to sell more: RAO, Perfect Store, Motivation
and Coaching.

Data Integration

A set of features like: Data Integration,
Data Cleansing, Data Mapping, Data
Enrichment and Reporting.

Customer Portal

Digital channel for the POS, including: Brand Communication, Orders, Loyalty,
Perfect Store, Motivation.

Data Intelligence

AI capabilities like Advanced Analytics, Image Recognition, Augmented Reality, Machine Learning and Deep Learning.

Our Clients

Our solutions for FMCG have been used for over 20 years by many consumer goods leaders in more than 50 countries. They include both multinational and local organizations operating in sectors like food, beverages, cosmetics, healthcare, OTC and others.


Analysts’ point of view

We are listed in the most relevant analyst reports:

POI Vendor

We have been ranked very high by the Promotion Optimization Institute in its report “2019 Vendor Panorama for Retail Execution and Monitoring in Consumer Goods”.

According to POI we have an excellent vision and strong product roadmap in areas like augmented reality and machine learning to enhance selling processes and a demonstrated ability to deliver against it, as well a strong focus on innovation.

Our sales solutions achieved multiple “Best-in-Class Distinctions” for being significant sell-more differentiators for the FMCG industry.

Market Guide

We have been recognized in the Gartner report “Market Guide for Retail Execution and Monitoring Solutions for the Consumer Goods industry 2017”.

The report is a reliable source of information for many global FMCG manufacturers who plan the implementation of innovative sales tools for their sales force.

Gartner’s analysis is a confirmation that we offer world-class solutions and we have the capacity to deploy them across multiple channels, regions and continents.

A viable long-term partner for your company!

We have extensive experience as well as market, process and trends expertise
which became the core philosophy behind our FMCG Omnichannel Platform.

Over 20 years

Omnichannel for FMCG reflects our know-how gathered during over 20 years of presence in FMCG industry.

Over 50 countries covered by our deployments

We have installations in Western and Eastern Europe, the Middle East, Asia, Australia and Latin America.

Over 375 FMCG

We cooperate with leading consumer goods manufacturers operating both globally and regionally.

Over 50,000
active users

Our sales solutions boost the efficiency of over 50,000 mobile FMCG users globally.

We are part of the
international Asseco Group

The Asseco Group is a federation of companies engaged
in information technology worldwide. The Group operates globally
with more than 25,000 employees.


If you want to take advantage of the benefits offered by FMCG Omnichannel Platform by Asseco,
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