Tune your FMCG Route-to-Market with Demand Signal Management

18 October 2022
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With the proliferation of data driven by the ever-increasing digitisation of processes, the ability to…

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Five key benefits of using AI-driven suggestions in consumer goods sales

13 September 2022

What changes in your sales performance when incorporating data-driven insights into your Route-to-Market? With Artificial…

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5 tips for the next level in Perfect Store execution

28 June 2022

Perfect Store is one of the most widespread retail execution visions in the consumer goods…

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Streamline FMCG Route-to-Market decision-making with data-driven insights

08 June 2022

Incorporating data-driven recommendations into a Go-to-Market strategy is critical for consumer goods companies seeking better…

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2022 POI Vendor Panorama recommendation: Evaluate Asseco when seeking the ability to sell more

19 May 2022

The Promotion Optimization Institute has already launched its critical industry report: „Vendor Panorama for Retail…

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Boost pharmaceutical reps’ efficiency with relevant Image Recognition

05 April 2022

It is already widely accepted that Image Recognition helps solve problems at visited POSs, no…

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How to make the most of Image Recognition in FMCG?

23 March 2022

Most consumer goods manufacturers know the value of Image Recognition in the POS auditing process….

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Why is remote collaboration expanding on consumer goods sales at the POS?

01 March 2022

Shifts in the retail landscape along with the Covid crisis brought a renewed focus on…

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Explore the fundamental steps toward digital transformation in FMCG

18 February 2022

Digitisation of sales processes and data has been touted as the way for FMCG companies…

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