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Tag: Retail Activity Optimisation

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Category News

Tune your Route-to-Market Strategy with AI to win at the shelf

23 June 2021
Do you want to sell more in FMCG? To do this, you need to identify...
Tags AI, RAO, Retail Activity Optimisation, Route Optimisation, Route to Market, Segmentation
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RTM 3.0 in FMCG: How to fully exploit the sales potential at the POS?

4 February 2020
The next-generation Route-to-Market is not only about reaching the right customers at the right time...
Tags RAO, Retail Activity Optimisation, Route to Market, RTM
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Mobile Touch Retail Activity Optimisation receives the POI Best-in-Class award

9 July 2019
Mobile Touch Retail Activity Optimisation by Asseco was awarded by the Promotion Optimization Institute in...
Tags POI, RAO, Retail Activity Optimisation
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