Innovative Retail Solutions – Transforming Retail Through Modern Technology: MARS WRIGLEY FRANCE and the Use of Augmented Reality in Display/POSM Presentation in Stores

18 April 2024
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Promotion at the point of sale is very important – brands are vying for the…

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Launching a new product in the FMCG market with the Distribution Digitalization by Asseco

21 February 2024
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When planning to launch a new product to the market, you must remember that access…

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How to make the most of Digital Shelf Recognition?

08 February 2024

Most consumer goods manufacturers recognize the significant value of Image Recognition in the POS auditing…

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“Reduced-Risk Products” trend – how to respond and gain competitive advantage?

30 November 2023
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In the face of dynamic changes in the tobacco market, the overriding trend is becoming…

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The Perfect Store for Beauty Industry – Key Strategy for Cosmetics Manufacturers

02 October 2023

For manufacturers in the beauty industry, success is closely tied to exceptional attention to detail….

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From Chaos to Precision: The Asseco Dynamic Route Optimization Impact on Pharma Sales Force

24 August 2023
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See how Asseco Business Solutions Dynamic Route Optimization implemented for 60 sales representatives of a…

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How McCormick Polska S.A Leveraged Innovative Solutions from Asseco Business Solutions to Enhance Efficiency and Work Quality

25 July 2023
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Incorporating data-driven recommendations into a Go-to-Market strategy is critical for consumer goods companies seeking better…

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Gain a Competitive Edge with Analytics Driven by Data!

06 July 2023

In the rapidly evolving world of FMCG, staying ahead of the competition is crucial. That’s…

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FMCG and Retail Market Leaders Gala: Golden Receipt 2023 awarded to Asseco Business Solutions for the Recommendation System for the FMCG industry!

05 June 2023
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Asseco Business Solutions was recently honoured with a prestigious award at the highly anticipated Market…

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